50 years in technology sales. One firm focused on what matters most to you.
CommNet LLC is a boutique consulting firm specialising in market development and business expansion for companies bringing IoT, AIoT, RTLS and related technologies to industrial markets — on both sides of the Atlantic.
It was founded by someone who has spent his entire career doing exactly what he now helps clients do: opening new markets, building high-performance sales teams, and turning technology into revenue.
The person behind CommNet
I started my career at Hewlett-Packard in January 1976. Back then, selling technology meant earning trust the old-fashioned way — by understanding your customer’s business better than they did, and showing up consistently to prove it. That hasn’t changed. The technologies have.
Over the next five decades I worked across the US and Europe in sales, sales management, and executive leadership — for some of the most demanding technology companies in the world. I’ve run organizations of 125 people, managed $85 million in annual revenue, navigated acquisitions, and rebuilt teams from scratch after markets shifted.
In 204 I founded CommNet in the UK to put that experience to work for smaller companies that couldn’t afford to make expensive mistakes entering new markets. In June 2018 I re-registered CommNet LLC in Frisco, Texas, to serve the growing number of US and EMEA companies looking to expand across the Atlantic with connected industrial technology.
I don’t consult from the sidelines. When I take on a client, I act as an embedded part of their team — building the pipeline, developing the channel, and staying accountable to the numbers.
Years in global tech sales
Revenue managed at Avant!
Quarters as #1 global sales performer
A career built on results, not titles
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Began professional career in technology sales. Developed the discipline, rigour and customer-first mindset that has shaped everything since.
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Appointed to run European operations for this publicly traded semiconductor EDA software company (place & route tools). Led a team of 125 across Europe. Grew regional revenue to $85 million annually.
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Avant! acquired by Synopsys in June 2002. Stayed on to lead global sales integration, managing a team of 20 reporting to Vicky Andrews, SVP Global Sales.
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Founded CommNet as an independent consulting firm, focused on technology market development and cross-border business expansion in Europe.
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Re-registered CommNet LLC in Frisco, TX. Expanded focus to US–EMEA market entry for IoT, AIoT and RFID companies in industrial sectors.
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Series of consulting and embedded BD roles for technology companies entering new geographies.
Client track record
CommNet has worked with technology companies across the IoT, RTLS and wireless sensor space — acting as strategic advisor, market development lead, or embedded business developer depending on what each engagement required.
| Client | HQ | Engagement |
|---|---|---|
| Identec Solutions | Vienna, Austria | IoT/RTLS for aviation & logistics — #1 globally in bookings, 15 out of 16 quarters |
| Kathrein Solutions | Rosenheim, Germany | RTLS technology market development, US & EMEA |
| AiRISTA Flow | Baltimore, MD | RTLS / Wi-Fi location platform, industrial and healthcare sectors |
| WiTTRA Networks | Stockholm, Sweden | Industrial IoT wireless platform, market entry and channel development |
At Identec Solutions — an Austrian IoT and RTLS company specialising in aviation and logistics — I was the number one performer globally in bookings and revenue in 15 out of 16 quarters during my tenure. That’s not a lucky quarter. That’s a system.
Our Clients
Why CommNet, not a larger firm?
Large consultancies give you frameworks. CommNet gives you execution. There's a significant difference.
When you work with CommNet, you work with me directly — not a junior associate who'll be rotated off your account in six months. I bring the relationships, the sector knowledge, and the sales instincts that only come from decades of doing this across multiple geographies, business cycles and technology generations.
Deep sector knowledge in aviation, manufacturing, mining, logistics and semiconductors
Established networks across EMEA and the US in both end-customer and channel partner organisations
Proven ability to run as your external BD arm — accountable to the same metrics as an in-house team
Flexible engagement models that scale with your stage and budget
Let's have a direct conversation
If you’re evaluating whether CommNet is the right partner for your expansion, the fastest way to find out is a 30-minute call. No sales process, no deck. Just an honest conversation about your situation and whether I can help.