How CommNet works with clients
Three ways to engage CommNet, depending on what you need and where you are in your expansion journey. Each model is designed to deliver real outcomes — not just advice — and to be transparent about what's included and what it costs.
─ OUR SERVICES
For companies that need senior, informed input on a regular basis — but aren't ready to hire a full-time executive for a market they're still exploring or developing.
Each month, you get a defined number of hours with CommNet's founder — someone who has run $85M revenue operations, navigated cross-border market entry multiple times, and has current, hands-on knowledge of the IoT, AIoT and RTLS vendor landscape.
This isn't a subscription to a newsletter. It's access to someone who has been in the rooms you're trying to get into.
✓ What's included
Fixed monthly hours (4, 8 or 12h options)
Dedicated video or phone sessions
Async support via email between sessions
Market and competitive intelligence relevant to your sector
Review and input on proposals, pitch decks, and partner agreements
Monthly summary note with recommendations and priorities
→ Typical outcomes
Clearer market entry strategy with fewer expensive mistakes
Faster qualification of opportunities and partners
Better-prepared customer and investor conversations
Access to relevant introductions from CommNet's network
Confidence in decisions that would otherwise require costly trial and error
| Option | Scope | Indicative investment |
|---|---|---|
| Starter | 4 hours/month — strategic sessions + async support | Contact for pricing |
| Standard | 8 hours/month — sessions + deal support + intel briefs | Contact for pricing |
| Extended | 12 hours/month — full advisory engagement | Contact for pricing |
Retainers run on a rolling monthly basis with 30 days' notice to pause or cancel. Minimum initial commitment of three months.
This is the most hands-on engagement CommNet offers — and the one with the most direct impact on pipeline and revenue.
As a BD contractor, CommNet acts as your external business development representative in a new market: identifying and qualifying end-customer opportunities, developing channel and reseller partners, attending customer meetings, and staying accountable to the same metrics a full-time BD hire would be measured on.
Working as embedded BD for Identec Solutions, the result was 15 consecutive quarters as the #1 ranked contributor globally in bookings and revenue. That's what embedded, accountable BD looks like.
✓ What's included
Market mapping: target account identification and prioritisation
Channel partner identification, qualification and recruitment
Direct outreach and relationship development with end customers
Customer and partner meeting attendance (in-person or virtual)
CRM updates and regular pipeline reporting
Competitive and market intelligence from the field
Collaboration with your internal marketing and product teams
→ Typical outcomes
Qualified pipeline in your target market within the first 90 days
Signed channel partner agreements with vetted, active resellers
First end-customer opportunities progressed to proposal stage
Market intelligence that informs product localisation decisions
A replicable BD playbook for the region when the engagement ends
| Option | Scope | Indicative investment |
|---|---|---|
| Initial engagement | 6-month minimum — market mapping + pipeline build | Contact for pricing |
| Ongoing BD | Rolling monthly after initial term — pipeline management | Contact for pricing |
| Success component | Optional performance element available on request | Discussed at scoping |
Each BD engagement is scoped individually. Pricing reflects geography, industry, intensity, and travel. All engagements start with a paid scoping session to align on objectives, metrics and a 90-day plan.
Not every challenge requires an ongoing relationship. Sometimes you have a specific question that needs answering, a decision that needs an informed outside perspective, or a deliverable due in the next four to eight weeks.
CommNet's project engagements are fixed-scope, fixed-fee pieces of work with a clear deliverable at the end. They're a good fit when you know what you need and want a fast, expert result without a long onboarding process.
If CommNet isn't the right resource for your project, you'll be told that upfront.
✓ What's included
Market entry assessment — is this geography right for you, and how do you enter it?
Partner landscape map — who are the right channel partners in a given market?
Competitive analysis — how do you stack up against the field in a target vertical?
Go-to-market strategy — positioning, pricing, channel and target account plan
Technology evaluation — independent assessment of a platform, vendor or integration
Customer discovery interviews — structured conversations with your target buyers
→ Typical outcomes
A clear written deliverable (report, strategy document, partner shortlist)
Specific recommendations you can act on immediately
An honest assessment — including where CommNet recommends against a course of action
Optional presentation to your leadership team or board
| Option | Scope | Indicative investment |
|---|---|---|
| Half-day advisory | 2–4 hours: focused session + written summary | Contact for pricing |
| Standard project | 2–4 weeks: research, analysis + written deliverable | Contact for pricing |
| Extended project | 4–8 weeks: deep-dive with stakeholder interviews | Contact for pricing |
All project engagements begin with a scoping conversation to confirm objectives, timeline and fit.
─ DECISION GUIDE
Not sure which model fits? Start here.
Every engagement starts with a conversation. But if you want to arrive with a sense of direction, this table maps common situations to the right service.
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Best Fit - Advisory retainer
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Best fit - BD Contractor
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Best fit - Project engagement
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Best fit - Start with a discovery call — free
─ HOW IT WORKS
How every engagement starts
Every CommNet engagement — regardless of model — begins the same way: a direct, honest conversation about your situation, your goals, and whether CommNet can genuinely help. There’s no sales process to navigate, no team of associates to brief. Just a 30-minute call with the person who will actually do the work.
Step 1 — Discovery call
Free (30 min). You share your situation and objectives. CommNet asks the questions that matter — and both sides decide if there’s a real fit.
Step 2 — Scoping
Paid for BD and project engagements. A focused session to define objectives, success metrics, timeline, and commercial terms.
Step 3 — Agreement
A straightforward engagement letter covering scope, fees, reporting, and exit terms — no surprises.
Step 4 — Execution
Work begins. You get regular updates, clear reporting, and direct access throughout.
CommNet doesn’t take on engagements it can’t deliver on. If your situation requires a capability or geography outside CommNet’s core, you’ll be told in the scoping conversation — and pointed toward someone who can help.
Ready to start?
The fastest way to find out whether CommNet is the right partner for your next market move is a 30-minute call. Pick a time that works and come with your situation — the rest will follow naturally.